Dow Jones Chief Executive Les Hinton referred to Google as a “Digital Vampire” today (see the article in Crain’s New York). As an online marketing company, even I am not sure how fair it is to put all the responsibility on Google for...
Social media-ites beware, Twitter search engine TweepMe.com (www.tweepme.com) has been suspended by Twitter, ending the wait for Twitter to begin a crackdown on use and potential abuse. While it’s not quite looking like an Iranian media blackout attempt, Twitter...
A much heralded benefit of online marketing, a favorite of Internet Marketing Companies, is its measurability and the ability to use the data generated by tools such as Google Analytics to continuously adapt marketing tactics. A second benefit of online marketing is...
Good news for the Internet Marketing Companies, search marketing’s ROI is strong according to Efficient Frontier, the largest independent research firm in the search marketing industry. With the current economic environment causing advertisers to place an even...
I get a lot of inquiries from prospects and clients who are looking to grow their database. These companies have made conscious effort and are willing to invest in acquiring new email addresses. However, the process usually stops there. My question to you is; now...
