Endai’s online lead generation programs are ideal for advertisers who need to generate sales leads, subscriptions, registrations, new members, catalog requests and more. Generating leads and acquiring custom registrations is our forte and we offer you a powerful capability through our MarketTraq·Affiliate™ and the online distribution to reach every available prospect and potential customer with your offer. Whether you’re interested in targeted sales lead generation, or virtually any other retail or network lead generation, we can help.

Our world-class lead generation service begins when Internet users visit thousands of MarketTraq·Affiliate™ web sites in dozens of categories —when registering for a website, or responding to an email call to action, they then select a specific business or consumer interest category, and view your offers.

When one of these potential customers clicks on your offer, they automatically view a customized Web page, created specifically for your company and product. This ensures that the most targeted lead prospects see your offer. We can even direct this new lead inquiry directly to your website.

The landing page we display to prospects clicking on your lead offer is designed by our award winning direct response team in our eServices Division. This ensures you receive highest quality leads, and that your lead generation program is scalable.

Most importantly, the landing page web page also features an auto response mechanism—an integrated form contained right in the web page, for respondents to fill in and send on the spot. This establishes a direct and immediate line of communication between you and your new lead prospect—just seconds after they’ve viewed your web page.

When your prospective leads respond via the online reply form, they are required to provide all of the information you request, such as email address, telephone, and other important profile data.

The form allows you to ask customized questions, to further qualify the lead for follow up. This can be demographic information such as age, gender, education level; spending habits; product preferences; specific information to help your sales people make the sale.We automatically initiate the follow-up process with an auto-responder by sending a brief thank you and confirmation email to each lead on your behalf, under your branding and signature.We then electronically deliver each of these cost-effective, pre-qualified leads to any person or team in your organization you decide for follow-up and conversion to new customers. We can even help you track and manage the post lead generation sales process.To contact an Endai Worldwide media professional about online advertising click here.

The services, and tools provided by Endai Worldwide enable clients to directly measure the ROI of their online marketing campaign. Our MarketTraq·Analytics™ tracking technology efficiently tracks visitor and conversion statistics for every traffic source, including:

• pay-per-click keywords
• organic search engine listings
• price-comparison portals
• email marketing campaigns
• online advertising, popup ads, flash ads

We couple this with an exceedingly focused approach to online direct response marketing. Our objective is to help our customers consistently increase the effectiveness of their online marketing over time by constantly analyzing response and conversion metrics that we track in real time with MarketTraq·Analytics™. The outcome of this process, technology, and approach is more of the concrete results marketers need in a shorter period of time.To contact an Endai Worldwide media professional about online advertising click here.

Media costs are rising while consumer attention continues to fall. Organizations that aren't focused on acquiring and building a prospect database to compete will find it increasingly more difficult to generate sales.

A prospect database in its simplest form is a list of prospects (preferably in an electronic format). Without a prospect database, who will you communicate with, that has an interest in your offering, and who could potentially become a buyer or influence a sale?

Too often marketers put off building their prospect database because they don't think they have the necessary technology. The irony is, when it comes to developing a prospect database for marketing, a less complex system is often more effective. The focus shouldn't be on the technology, it should be on collecting enough of the right information needed to improve your online marketing results. For starters, consider what pieces of contact information you'll need from each prospect and how you'll go about collecting it. If you'll be sending email marketing communications, obviously you'll need email addresses.

Endai Worldwide helps marketers build strategically valuable prospect databases from the ground up, or by adding new records to your database. One of our large banking clients for example invests every month in finding and acquiring the names of all new home owners –they add them to a monthly home equity line of credit newsletter. Every month this bank sells millions of dollars in funded home equity loans through this highly efficient tool –without spending on higher risk advertising.

The key to your prospect database marketing success is a commitment to testing, and a longer term view –prospect databases get more valuable with time if you're collecting the right data.

If you already have a database marketing strategy, and prospect capture mechanism in place, we can help you extract greater value from your database with MarketTraq·Email™ -- our award winning email marketing platform.

Click here to contact an Endai Worldwide professional about profiting from the design and development of a prospect database.

It doesn’t matter where your website traffic comes from, if your web site doesn’t help you convert Internet traffic into sales, you’re missing a major opportunity.

Many clients report that their online advertising is weak or ineffective when we first meet with them. They are surprised when our first recommendation isn’t changing their media plan, but optimizing the landing pages, product pages, or transaction pages on their website.

The basic rule is if it is anything less than effortless for consumers to complete purchases (or other actions that are valuable to your firm) through your website –they won’t.

Converting visitors into leads and sales is a key component in what we do and its unlikely that marketers will succeed online without investing in the optimization of the pages that consumers land on after the type your site address or click on one of your banners or search engine links.

To find out more about how Endai Worldwide can direct improve your post sales conversion rate, click here to contact us today.

Reaching your existing customers and prospects has never been easier than with email marketing. There is also no lower cost method to communicate than electronically.

Endai Worldwide specializes in structuring strategies for email marketing campaigns and implementing programs that will increase the lifetime value of a customer. This means more purchases and larger order sizes for the marketer.

Endai Worldwide provides marketers with both the technology and the process consulting to get started, and to continuously improve results. MarketTraq·Email™ is a secure, full service email advertising software application that is accessible via your web browser from any computer.

Click here to contact an Endai Worldwide email marketing professional to learn more.

Use Search Engine Marketing To Increase Sales And Profits

Search engines are the yellow pages of the new economy, with the power to put your product, lead form, or service a single click from large volumes of highly motivated prospects and buyers.

We offer a complete portfolio of industry-leading search engine marketing and web site optimization solutions to choose from including:

Search Engine Optimization (SEO) & Best Practices Integration
Endai Worldwide employs some of the world's leading search engine optimizers. We have successfully optimized and developed best practices for many large and small online businesses, from the Fortune 1000 to small one-man shops.

XML Trusted Feed
For marketers looking to drive relevant, monthly traffic at a fixed cost per click. XML Trusted Feeds are the best way to guarantee your pages are included and available to people searching leading search engines like Yahoo, AltaVista, FAST and more.

Pay-for-Placement (also called CPC or PPC marketing)
Paid placement is the only way a marketer can guarantee a particular ranking for a particular keyword phrase in a search result. If you have to be #1 for your business, our media experts will develop a plan for Google AdWords, Overture Precision Match and other major online media networks designed to capture the most relevant traffic for you. We will work with you to develop strategic media plans to maximize your investment in online advertising and provide you with effective ppc campaign management.

Click here to have an Endai Worldwide Search engine marketing professional contact you today.